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Bust of Tyler

Spotlight

Recent projects I'm most excited about
Blocklete swinging golf clubImage of Blocklete golf courses

Gaming on the Blockchain

After teeing-off a successful proof of concept with the first season of their play-to-earn crypto golf game, Turner Sports asked me to develop an entirely new visual direction for a more polished game aesthetic and subsequent rebrand. Creative direction included everything from avatars, to golfer accessories, virtual worlds and branding.

The Blocklete app was made in partnership with Sumo Digital.

What are you waiting for? Hit the links on chain and earn your golfer, level up and sell them in the marketplace to make some serious crypto gains.

Play Online

Million Dollar Idea

B/R Open Run logo

$900,000 profit in 24 hours, a 75,000% ROI and nearly $70,000 spent on one digital basketball you can't actually dribble 🤯

This NFT concept was developed to drop alongside the premiere of B/R Open Run, a televised pickup game between multi-platinum rappers Quavo, 2Chainz, Jack Harlow and Lil' Baby. where the quartet played a half-court pickup game for half a million dollars, presented by Modelo.

Completed in warp speed, I was responsible for concept and creative. All artwork drafted and approvals received within mere days, made possible with technical support from GigLabs.

This was my first NFT drop. You can read more about it here.

View Collection

Passion Project Around Crypto

Dogerghini logo

💎🙌 Wall Street Bets rejoice 💎🙌

An NFT offering that comes with a physical automobile to match, listed for sale on the blockchain. Such flex, much wow.

The crown jewel of any crypto investor's portfolio is the Dogerghini. It's a one of a kind NFT for those who took a shot at the moon and it represents unparalleled luxury for those bold enough to challenge convention. On the auction block is a 1 of 1 NFT that provides the opportunity to receive a custom-produced, physical automobile to match.

For the right amount of crypto, the highest bidder will travel in style in both the metaverse and IRL.

Dogerghini.com

Spotlight

Recent projects I'm most excited about
Blocklete swinging golf clubImage of Blocklete golf courses

Gaming on the Blockchain

Blocklete logo

After teeing-off a successful proof of concept with the first season of their play-to-earn crypto golf game, Turner Sports asked me to develop an entirely new visual direction for a more polished game aesthetic and subsequent rebrand. Creative direction included everything from avatars, to golfer accessories, virtual worlds and branding.

The Blocklete app was made in partnership with Sumo Digital.

What are you waiting for? Hit the links on chain and earn your golfer, level up and sell them in the marketplace to make some serious crypto gains.

Play Online

Million Dollar Idea

B/R Open Run logo

$900,000 profit in 24 hours, a 75,000% ROI and nearly $70,000 spent on one digital basketball you can't actually dribble 🤯

This NFT concept was developed to drop alongside the premiere of B/R Open Run, a televised pickup game between multi-platinum rappers Quavo, 2Chainz, Jack Harlow and Lil' Baby. where the quartet played a half-court pickup game for half a million dollars, presented by Modelo.

Done in warp speed, I was responsible for concept and creative. All artwork drafted and approvals received within mere days, made possible with technical support from GigLabs.

This was my first NFT drop. You can read more about it here.

View Collection

Crypto Passion Project

Dogerghini logo

💎🙌 Wall Street Bets rejoice 💎🙌

An NFT offering that comes with a physical automobile to match, listed for sale on the blockchain, will accept $DOGE. Such flex, much wow.

The crown jewel of any crypto investor's portfolio is the Dogerghini. It's a one of a kind NFT for those who took a shot at the moon and it represents unparalleled luxury for those bold enough to challenge convention. On the auction block is a 1 of 1 NFT that provides the opportunity to receive a custom-produced, physical automobile to match.

For the right amount of crypto, the highest bidder will travel in style in both the metaverse and IRL.

Dogerghini.com
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Drop Up logo cascading down page
Cascading Drop Up logos
★ Event case study, click here ★

All-Star Weekend

Drop Up

Jump-Off

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Builds

Physical structures & virtual experiences
Photo of Quavo's performance
Photograph from underside of Crystal Court
Photograph from underside of Crystal Court
Photograph from underside of crystal court
View of a slam dunk from underneath the crystal court

Double Decker, See-Through Basketball Court

Crystal Court

I wanted to offer a new perspective in sports and challenge the notion of how we should collectively experience the game.

Basketball has been viewed the same way, without innovation, since James Naismith hung the first peach basket in 1891. By offering a see-through, elevated plane between stars and spectators, a new spatial relationship is forged and a slam dunk is suddenly felt with palpable force.

For All-Star weekend, we set out to make something we had not seen before, that was both universally show-stopping and structurally sound. Our final build doubled as a concert stage atop and lounge below.

All-Star Weekend double-decker basketball court
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Dodgeball Stadium for Televised Production

Dodgeball Arena

Dodge, duck, dip, dive and ...dodge.

House of Highlights invited FaZe Clan, 2HYPE, AMP and RDCworld to battle it out over a competitive game of dodgeball, where the last team standing walks out of the Pizza Hut arena with 250,000 dollars in cash.

Showdown was the number 1 trending video worldwide on YouTube with 2.2 Million concurrent views. It garnered a total of 70 million video views across social and received 572K chat messages during the live stream.

Responsibilities included creative direction of the show's branding and stadium set design.

Broadcast Boys at center court
Dodgeball player entrance
FaZe Clan member throwing dodgeballs
Action shot of dodgeball event
Dodgeball celebration with confetti
House of Highlights Showdown dodgeball court
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Builds

Physical structures & virtual experiences
All-Star Weekend double-decker basketball court
Photo of Quavo's performance
Photograph from underside of Crystal Court
Photograph from underside of Crystal Court
Photograph from underside of crystal court
View of a slam dunk from underneath the crystal court

Double Decker, See-Through Basketball Court

Crystal Court

I wanted to offer a new perspective in sports and challenge the notion of how we should collectively experience the game.

Basketball has been viewed the same way, without innovation, since James Naismith hung the first peach basket in 1891. By offering a see-through, elevated plane between stars and spectators, a new spatial relationship is forged and a slam dunk is suddenly felt with palpable force.

For All-Star weekend, we set out to make something we had not seen before, that was both universally show-stopping and structurally sound. Our final build doubled as a concert stage atop and lounge below.

Dodgeball Stadium for Televised Production

Dodgeball Arena

Dodge, duck, dip, dive and ...dodge.

House of Highlights invited FaZe Clan, 2HYPE, AMP and RDCworld to battle it out over a competitive game of dodgeball, where the last team standing walks out of the Pizza Hut arena with 250,000 dollars in cash.

Showdown was the number 1 trending video worldwide on YouTube with 2.2 Million concurrent views. It garnered a total of 70 million video views across social and received 572K chat messages during the live stream.

Responsibilities included creative direction of the show's branding and stadium set design.

House of Highlights Showdown dodgeball court
Broadcast Boys at center court
Dodgeball player entrance
FaZe Clan member throwing dodgeballs
Action shot of dodgeball event
Dodgeball celebration with confetti
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AR Memorial for All-Star Weekend

Mamba Forever

AR filters are an excellent, low-cost method to engage with the consumer. As a creative, you are no longer bound by physical build limitations and the economic hurdles typically met with filling a space.

‘Mamba Forever’ debuted at All-Star Weekend in Kobe Bryant’s honor shortly after the crash. Aside from being an impactful visual, there’s a deeper concept somewhere in here about a new way of erecting monuments to remembering the deceased without ever breaking ground.

This post had over 1,000,000 engagements on social. Please scan the code and try for yourself.

Snapchat badge for Kobe Bryant memorial
Tweet from the Los Angeles Lakers"Forever Mamba" AR memorial for Kobe Bryant

AR Mini Game

Promotional AR

As promotion for The Match: Champions for Change, we hoped to create an engaging offering for our social audience. The result was an a AR-filter-turned-video-game you can play right now on Instagram.

The instructions are simple: Enable the AR Lens and move those eyebrows to help Charles navigate the Arizona plains, you knucklehead. Avoid line drives and collect change for charity. Start by tapping. If you fail, tap to play again.

Click the badge below to do your worst.

Instagram badge for Charles Barkley AR mini-game
Charles Barkley head
Charles Barkley AR mini-game backgroundFlying golfball

Various Trophy Designs

Trophy Room

House of Highlights is the future of fan engagement. Their mobile-first, social approach has shifted the landscape of sports consumption in the information age.

The idea for this trophy was to honor the fan vote for Moment of The Year while showcasing something symbolic of that turning point.

This accolade was presented during the NBA Awards to Derrick Rose. Check out my other trophy designs here & here.

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"Forever Mamba" AR memorial for Kobe Bryant

AR Memorial for ASW

Kobe Memorial

AR filters are an excellent, low-cost method to engage with the consumer. As a creative, you are no longer bound by physical build limitations and the economic hurdles typically met with filling a space.

‘Mamba Forever’ debuted at All-Star Weekend in Kobe Bryant’s honor shortly after the crash. Aside from being an impactful visual, there’s a deeper concept somewhere in here about a new way of erecting monuments to remembering the deceased without ever breaking ground.

This post had over 1,000,000 engagements on social.

Try It
Charles Barkley head
Charles Barkley AR mini-game backgroundFlying golfball

AR Mobile Game

Promotional AR

As promotion for The Match: Champions for Change, we hoped to create an engaging offering for our social audience. The result was an a AR-filter-turned-video-game you can play right now on Instagram.

The instructions are simple: Enable the AR Lens and move those eyebrows to help Charles navigate the Arizona plains, you knucklehead. Avoid line drives and collect change for charity. Start by tapping. If you fail, tap to play again.

Try It
Photo of various trophies made

Various Trophy Designs

Trophy Room

House of Highlights is the future of fan engagement. Their mobile-first, social approach has shifted the landscape of sports consumption in the information age.

The idea for this trophy was to honor the fan vote for Moment of The Year while showcasing something symbolic of that turning point.

This accolade was presented during the NBA Awards to Derrick Rose. Check out my other trophy designs here & here.

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Welcome to my world.

I'm a next-level generalist who's got the goods. As a hands-on, high-performance creative that can out-market the marketers, my role is to elevate the brand across the board.

If it's in the 'folio, I most likely made it from scratch. I do it all, even this website.

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